Women prefer Plasma TVs to Diamonds

I normally don't just repost stuff on my blog, but this is too good to pass up - According to a study by Oxygen network (called "Girls Gone Wired") , 77% of women prefer a new plasma TV to a diamond solitaire necklace.

I've heard Plasma TV's described as having a high WAF ("wife approval factor") but this is the first study I've seen confirming it.

Other findings:

Cell Phones are preferred over shoes.
So is a digital camera or a media center PC.
They prefer iPods to slinky black dresses (Quelle dommage!).

The next time I need shopping advice from a woman friend, maybe I should take her to Fry's instead of Macy's.

Thanks to Ars for the story.